MASTER’S DEGREE – SECOND LEVEL

INTERNATIONAL MARKETING AND MANAGEMENT

WITH DOUBLE DEGREE OPPORTUNITIES

The Master’s Degree in International Marketing and Management is aimed at graduates of Bachelor’s programs who are interested in a managerial and marketing-oriented study path. The program is designed to develop knowledge and skills related to the international growth of businesses, the management of strategic and operational aspects of marketing, and the management and implementation of innovation processes. Graduates in International Marketing and Management can work as managers or consultants in both small and large companies, particularly in the fields of strategic consulting, internationalization processes, and the planning and implementation of marketing and innovation policies.

PROGRAM AT A GLANCE

ACADEMIC YEAR

2024/2025

COURSE TYPE

Master's Degree

DEGREE CLASS

LM-77

DURATION (YEARS)

2

CREDITS

120

LOCATION

Pacanowski Palace

Via Generale Parisi, 13 - Napoli

COURSE DELIVERED IN
Italian and English